Collaborating with Studio Misfits, I led the visual strategy for the Laguna Art Museum’s 100th anniversary website redesign—an honor worthy of the milestone. From developing mood boards that shaped the brand refresh to crafting custom illustrations, dynamic page layouts, and the new LAM mark, my art direction guided a high-impact digital experience. The result? A site that not only celebrated a century of art but boosted visitor engagement and growth for the museum’s next chapter.